Tuesday, 26 July 2016

Bluebella at Lovebox - our summer festival look inspo

Our amazing Bluebella girls went to enjoy a fantastic sunny day at Lovebox and fell head over heels for all the amazing festival looks styled with lingerie.
With summer in full swing the best way to enjoy a sunny festival is to combine your shorts with some lingerie to channel the festival spirit. Stay chic but deliberately eccentric with our best festival pieces.
Take inspiration from our amazing team and if you are feeling extra stylish tag us in your Bluebella Instas with #mybluebella.
The Claudia Shirt in Ivory can be the perfect throw on for any look, and will instantly make you feel extra comfy. Regardless of how rough your tent situation is ;)

The Emily top (coming August 2016) can be a perfect finishing touch to your look to compliment your figure and let your skin absorb that extra bit of sun.

If you prefer a more discreet peek at you favourite Bluebella pieces you can wear the Shiloh (coming August 2016) underneath your favourite summer shirt to perfectly capture attention. Alternatively show off the Gia as a statement piece of perfect festival inspired lace.

If you are lucky enough to escape the gloomy British weather and enjoy some sunshine near a beach while chilling to some music the Sephy and Jessica (coming August 2016) are the perfect chemises to thrown on for a simple instantly finished look. Pair with some cute sunnies and a smile.

We also met some new fabulous friends rocking out their lingerie. Here are our suggestions on how to recreate these looks and make it all Bluebella.

For a classy compliment to a white shirt and denim short look you can go for the Ella soft cup bra and wear it to show it off!

For a more daring look pair the Julianna top with a long skirt and rock it to some great tunes in the sun.

Even guys love rocking some nightwear for extra comfort. Check out this fabulous look that can be made Bluebella with a Claudia shirt or for a softer look choose the Abigail in pink.

Wednesday, 20 July 2016

Bluebella's Beach Playlist

The Sun-Kissed Tracks You Need...

As holiday season hits us (seriously, where did it come from?!), long lazy days on the beach reading books and drinking mojitos are well within reach. But what about your soundtrack to the sun? You need a good Spotify list for sure, so we've rounded up some of our favourite tracks of the moment to see you through those hot sunbathing days... Bliss!


With Shura's debut album out, Nothing's Real, she is a singer making real waves. We've loved her for a while - her gorgeous, tropical infused R'n'B melodies make for a perfect poolside paradise. Her latest song 'What's It Gonna Be' is all about having a massive crush on someone and it's a great introduction to what to expect on her album. Download and relax...


The most important thing on holiday? To feel good! There's nothing like pumping out some tunes to really get you in the mood and British electronic duo Disclosure are the best place to start. Back this summer with a surprise EP, the boys have bounced back from time away in the studio to produce another set of dancefloor ready hitters. We love 'Boss' - it's the perfect sunshine track! 

Izzy Bizu

Izzy is our new favourite soul singer and if you don't know her name yet, you soon will. Hailing from South West London, Izzy's sounds have summer drenched all over them. With her debut album on its way, tracks we're loving are 'White Tiger' and 'Sweat (A La La..)', with the latter a gorgeous beach-inspired song that is just what you'll need for a day in the sun. 


If you want an injection of fun indie-electronic tunes, then Metronomy's fifth studio album Summer 08 is a must. Their first track off the LP is 'Old Skool'  and is the best place to start - it'll have you wanting to bop along the beach in no time. Hit their back catalogues too if you like what you hear, they don't disappoint. 

Roisin Murphy

Ever since Roisin Murphy came stomping back into the music scene with her Mercury nominated 'Hairless Toys' last year, we've loved every minute of it. The singer of Moloko, she's now a fully fledged solo singer and is perfect if you're looking for experimental electronic fused with gorgeous vocals. She's already released another album, 'Take Her Up To Monto', this year so she's definitely around to stay. A holiday must-have! 
Happy Holidays! 

Wednesday, 13 July 2016

Q&A with our #BeStrongBeBeautiful athletes

We Chat to Stef, Amber and Bryony...

As you've probably seen across our website and social channels, a couple of weeks ago we launched our summer sporting campaign called #BeStrongBeBeautiful, with the aim of starting a conversation around strength and beauty. 
We've teamed up with three amazing athletes to celebrate the strong female form and to hopefully encourage women of all abilities to feel confident in enjoying sport and be proud of their bodies. We chatted to Bryony Shaw, Amber Hill and Stefanie Reid about their individual journeys and what strong means to them...

Q: How did you find taking sport seriously at a young age, was it difficult?
A: My mum remembers me when I was 15 saying I wanted to go to the Olympics, which is quite young really. It was around then when I started really training and the more and more I trained, I'd get more muscular legs and shoulders. At that age, rather than celebrate that physique I ended up being quite timid about it. At school, being sporty wasn't the 'cool' thing and I didn't like being labelled as a 'Tomboy'.
Q: How did that affect you?
A: At the time it meant for me that even though I was serious about this sport, I was actually going to cover up parts of me that I didn't feel were feminine. But in the end, I was able to escape that kind of attitude and be with like-minded people who really celebrated that physicality.
Q: How do you feel about your body now? 
 A: I love looking at my body now. I'm really proud and I'm happy to show it off with sleeveless tops and things. It's definitely a shift in my own self confidence and it's really helped me blossom as a person. It's quite tough for girls in sports to feel comfortable in their own skin and what I'd say for young girls getting into sport is instead of trying to fit in, try stand out... and don't be afraid to be different. 

Q: What do you love most about sport? 
A: I think what I love most about sport is the ownership it gives you over your body... you just learn to how to inhabit this space [of your body]. For me, I'm most satisfied with my body when I feel it reflects who I am - I want to be someone who is strong, confident and competitive and not afraid to go after what I want. Once I started realising I could do pull-ups, squat racks etc, I noticed a change and I felt really strong. 
Q: Do you think that there is a wider problem that so many people don't think femininity and strength go together? 
A: It's tough... but I think strength is gender neutral. I believe in equality but not sameness, males and females are different and that's fantastic. But men do not have a monopoly on strength. 
Q: Why to you is strong beautiful?
A: It speaks of a quiet inner confidence. It tells a lot about a person if they are strong and where that strength comes from... it doesn't come from circumstances around them, it's internal. You can't fake it,  it is something you have to live out every single day. 

Q: When you first started training for shooting, did you notice any changes in your body?
A: I used to be quite shy and didn't have a lot of confidence but I think getting involved with sport and training at the gym three times a week made my confidence grow massively. I started to feel like an athlete in myself, started to feel strong and feel in the best shape. 
Q: Why do you think school girls are more likely to drop out of sport teams than boys are?
A: To compete at a high level, you need to train hard and a lot of girls see that as changing their body shape, not seeing it as feminine. I think that's where we need to start changing perceptions - strong is a normal body type. A lot of girls want to emulate what they see on Instagram, but I think we have to teach girls that you've just got to be comfortable with who you are and don't worry about what everyone else thinks... worry about what you're doing and what makes you happy. 
Q: Why is being strong important to you?
A: It's the confidence that it gives me to know that I've worked hard to look like I do. My body isn't perfect but I'm on a journey and as long as I feel confident now, that's what really, really makes me feel good. 
To watch our full length Q&As with each girl, click here

Thursday, 7 July 2016

Win A Week At Bootcamp with #BeStrongBeBeautiful!

Feeling inspired by our team o f#BeStrongBeBeautiful athletes and want to celebrate your own strength? 

We're giving you the chance to win a week at Norfolk's No1 Bootcamp, one of the UK's leading fitness & health retreats and spend 7 days challenging your body to the max through military style exercise sessions with expert fitness instructors. Perfect for any level of fitness, the winner will also enjoy an exclusive menu each day cooked by the on-site chef, plus enjoy relaxing evenings with your newly-made team mates! 
One winner will be picked to win and all you have to do is simply sign up to our mailing list here to be in with a chance. 

The prize is worth almost £1,500 and you’ll not only be pushed to the limits with some of the UK’s best fitness experts, but you’ll also get to enjoy your stay in the plush surroundings of the Norfolk countryside in the bootcamp’s dedicated Farmhouse on the north Norfolk coast with picturesque views, a double room and an En-suite.
There will be around six hours of exercise a day to suit all fitness levels and you'll get to try all sorts of different activities from a beach run or a countryside hike to boxercise classes and circuit training... safe to say you won't get bored! 
So if you want to celebrate your own #BeStrongBeBeautiful moment, what are you waiting for?

Check out what the campaign is all about at on Bluebella website

Monday, 4 July 2016


Join Our Conversation This Summer...

During this incredible summer of sport, we have launched a very exciting campaign called #BeStrongBeBeautiful to start a conversation around strength and beauty. 
We have teamed up with three amazing athletes to celebrate the strong female form and to hopefully encourage women of all abilities to feel confident in enjoying sport and be proud of their bodies. As Emma Watson discussed in her ‘He for She’ campaign, too many girls and women are still inhibited from following their sporting dreams due to perceived opinion around a strong female form not looking feminine. The biggest misconception is that female athletes are tomboys, their physical strength makes them unfeminine, they don’t fit into the mould of ‘the pretty girl’.
We want to teach girls that femininity does not indicate weakness, just as masculinity does not equal strength. We believe that every woman, whether she’s a fitness fanatic, a once-a-week gym goer or looking to simply start a sporting hobby, should have the confidence to work her body how she wants and be proud of her inner and outer strength.
We're proud to have worked with three incredibly inspirational women on this campaign, who are all expected to be stars of the summer - Amber Hill, Stefanie Reid and Bryony Shaw. All of them have been on their own personal journeys in regards to their bodies, confidence and strength and want to encourage women of all ages to enjoy sport and be proud of their bodies. 
#BeStrongBeBeautiful is all about taking control and having the confidence to build the body you want to build, regardless of outdated ideas about femininity and muscularity. Over the next few weeks, we'll be discussing the campaign on our social media platforms and we want you to join in the conversation too! For exclusive behind the scenes footage, one-to-one interviews and much more, head over to our dedicated page now!